EyesOn Design Car Show
An exhibition of rare and iconic automotive designs.
2017 EyesOn Design Car Show: Sunday, June 18, 2017 – Father’s Day
For more than 29 years, the Detroit Institute of Ophthalmology has sponsored EyesOn Design, an international exhibition that celebrates automotive design excellence of the past, present and future. This year’s theme is Powered by Design - featuring how Design is used to convey power and performance to the customer through form, graphics, trim (or eliminations of) and badging.
10 a.m. - 4:00 p.m.
Tickets: $25 per person. Children under 12 free w/adult. Active duty military free w/ID. Tickets will be available for purchase at the door.
1100 Lake Shore Road
Grosse Pointe Shores, MI 48236
An innovative format
This unique EyesOn Design show differs from other car shows, in that it celebrates design in all vehicle categories – from pre-war classics, sports cars and exotic foreign makes to muscle cars, hot rods, customs and motorcycles. In addition, the show is completely focused on the design alone. It does not focus on vehicle restoration, provenance, rarity or vehicle dollar value. Instead, automotive designers choose the theme, play a role in the selection of vehicle categories, plan each of the sub-events and approve poster art, graphic design and other aspects of the show’s format.
EyesOn Design features
In addition to the main car show, the EyesOn Design car show features several related events and programs both before and during the event weekend, including:
Grosse Pointe War Memorial
Friday, June 16, 2017, 6:30 p.m. - 11:00 p.m. Silent Auction - automotive art, trips, tickets, gift certificates, etc.
Overview: This is a black tie event honoring Lifetime Design Achievement Award recipient: Syd Mead, Visual Futurist, Pasadena, CA
Tickets: $175/person; $1500/table of ten
Private Eyes Brunch
Edsel & Eleanor Ford House Lakeside, Grosse Pointe Shores, Michigan
Sunday, June 18, 2017, 11 a.m. - 2 p.m.
Tickets: $85/person; $800 table of ten; $25/children under 12, (Includes admission to car show)
Judging and awards
Vehicle judging is conducted exclusively by automotive designers from original equipment manufacturers from around the world. The exterior of each vehicle is judged using professional design criteria, including emotional appeal, execution, artistic excellence, and design character and continuity. In addition, the interior of each vehicle is evaluated according to a number of criteria, including appearance, functionality, use of color and materials, and compatibility with the vehicle’s exterior. Judging results are certified by a third-party accounting firm to ensure integrity.
Vehicle entries are eligible to win several awards, including one that is judged and presented by visually impaired adults, members of the Detroit Institute of Ophthalmology’s Adult “Visionaries” support group. For this award, visually impaired and blind men and women wear white gloves and select, strictly by touch, a winner. This aspect of having visually impaired judges at the event continues to make EyesOn Design a truly unique car show.
Vehicles displayed at EyesOn Design are by invitation only. If you have or know of a vehicle you would like to have displayed at EyesOn Design, please contact the Detroit Institute of Ophthalmology at (313) 824-4710.
Each EyesOn Design Car Show features a distinctive poster commissioned by an automotive artist. Copies of the poster are sold during the show, and proceeds benefit the Detroit Institute of Ophthalmology. Previous year posters are also available for purchase from the DIO.
Friends of Vision Raffle
For more than 20 years, the Friends of Vision have hosted a raffle, with proceeds benefiting the Detroit Institute of Ophthalmology. The $100 raffle ticket serves as one admission to the EyesOn Design show in June, where three raffle winners are chosen, with the top winner earning a prize of $10,000. To purchase a ticket to this year’s Friends of Vision Raffle, call the DIO at (313) 824-4710.
Sponsors and volunteers
All EyesOn Design events provide financial support and raise awareness for aid to the visually impaired through the work of the Detroit Institute of Ophthalmology. There are also many opportunities for volunteers at the EyesOn Design Car Show, including staffing tents, driving shuttles and vans, helping out with logistics or volunteering at the Friends of Vision Raffle.